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Lead UX Writer


El Segundo, CA
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Job Details

Company AT&T

Job Title Lead UX Writer

Jobid att4-5007173

Location: El Segundo, CA, 90245, USA

Description The world loves TV but the traditional world of video content distribution and consumption is changing dramatically. Do you want to be part of this digital entertainment revolution?

Following its acquisition of DIRECTV, AT&T is one of the world's leading providers of digital television entertainment services, delivering a premium video experience through state-of-the-art technology, unmatched programming, and industry leading customer service to more than 32 million customers in the U.S. and Latin America.

To maintain its leadership position, the AT&T Experience Design Studio (XDS) is looking for a talented Lead UX Writer to oversee the editorial and copywriting strategy and execution for the entire portfolio of AT&T Entertainment products. As one of the leaders of a deep and experienced design team, you will define the editorial tone and voice of the Next Generation platform, ensuring it delivers a seamless and delightful user experience.


+ Initiate and drive all UX copywriting projects from ideation, planning and launch through testing and implementation, ensuring that they align to our branded experience

+ Partner with internal groups and teams to foster a strong collaborative culture

+ Work closely with interaction design teams to align design features, taxonomy, and nomenclature

+ Manage all internal and external copywriting resources and vendors

+ Establish a close working relationship with the AT&T brand strategy and design teams to ensure full alignment with the AT&T brand vision

+ Develop and maintain editorial style guides, tone of voice principles, and any additional guidelines to ensure a cohesive voice across all products

+ Establish and maintain editorial and copywriting design processes to ensure efficiency, quality and consistency

+ Work both in a hands-on and oversight capacity across projects.

+ Work closely with various technical teams (development, UAT/QA, etc)

**Minimum Qualifications**

+ Bachelors degree in English, writing, or equivalent and relevant major

+ Minimum 8-10 years experience in brand, copywriting, or editorial

+ Experience writing UX copy across digital devices (mobile, tablet, web). UX writing experience for TV is a plus.

+ Expertise in managing external vendors and agencies

+ Software proficiency

+ Omnigraffle/Visio

+ Adobe Creative Cloud suite

+ Microsoft Office suite **Required Characteristics & Abilities**

+ Problem solving: digest the goal/challenge of a project, create realistic solution options, identify pros/cons and make recommendations

+ Collaboration: work effectively within and across teams, with multiple personality types and cultural backgrounds

+ Communication: experience giving design presentations to various audiences from different disciplines and levels

+ Leadership: lead/drive projects, anticipate challenges, meet deadlines and inspire the design team to do the same

+ Management: experience building and leading teams.

+ Receptivity: able to learn quickly and apply new knowledge adeptly

+ Agility: work comfortably in a fast-paced, changing environment \#LI-CL1


At AT&T, we’re bringing it all together. We deliver advanced mobile services, next-generation TV, high-speed internet and smart solutions for people and businesses. That’s why we’re investing to be the premier integrated communications company.

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