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Lead Product Marketing Manager - Cybersecurity


Dallas, TX
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Job Details

Company AT&T

Job Title Lead Product Marketing Manager - Cybersecurity

Jobid att4-5243968

Location: Dallas, TX, 75219, USA

Description As the largest communications company in the world, more than 120 million customers count on us every day to deliver the wireless, Internet, data and advertising services that fuel their businesses and connect them to their world. You will find yourself connecting communications and technology with opportunities that will take you to places you never imagined.

You don't have to be a tech whiz to join AT&T. It takes more than technology to keep us ahead of the curve, and thanks to our teams of legal/operations, marketing and finance whizzes, we do just that. Every day, each works to ensure the success of the company while they advance their own careers.

What does it take to join us? We demand exceptional skills in your discipline and a real dedication to being the best.

After all, we're asked to keep AT&T profitable and on the cutting edge, and at the same time, build on more than a century of innovation and success. We are a world leader in communications and entertainment, and we plan to keep on growing.

AT&T is seeking a **Lead Product Marketing Manager** to develop and manage AT&T’s IoT Security plan within the IoT and Security portfolio. This product manager will join AT&T’s successful Internet of Things / Machine-to-Machine (M2M) team, part of Advanced Mobility, and collaborate cross-functionally with AT&T IoT Organization and the AT&T Chief Security Office.

You will leverage your experience in Cybersecurity, M2M technologies, and business partnerships to develop a set of security solutions and help remove security as the #1 barrier to customer adoption of IoT. You will leverage existing AT&T assets in combination with new product development to deliver capabilities that creates customer and partner satisfaction with AT&T and supports revenue growth through our vertical line of business offers. This position requires strategic planning, product design, product management, and marketing program development skills. Business acumen, technical aptitude, attention to detail, ability to partner effectively, and a passion to win are key for this role.

**Primary Responsibilities**

+ Lead the IoT Security strategy to achieve profitable revenue growth for your solution area.

+ Responsible for the success of a product or group of products through development and execution of comprehensive marketing plan including new and emerging products, technologies and/or applications.

+ Work with a cross-functional team to drive short to long term strategy for AT&T to enter different vertical markets.

+ Deliver new products and capabilities to market. Responsible for entire product lifecycle through development and execution of comprehensive go-to-market plan.

+ Analyzes and defines market, including competitive analysis and definition of product functionality. Oversees market research, monitors competitive activity and market share, and identifies customer needs.

+ Direct and support cross functional team members in development of marketing communications materials

+ Monitor and assess competitor capabilities in comparison to AT&T, and anticipate customer needs and market trends

+ Work collaboratively with enterprise sales force to achieve revenue goals

+ Set business performance targets and execute on programs and products to achieve customer sales and retention goals and drive business results

+ Set and balance multiple and diverse priorities. Manage scope and provide actionable guidance to ensure delivery. Ensure all deliverables are executed on time and at a high standard.

+ Give presentations to our executive and decision-making internal and external clients


MS or MBA preferred


+ 5 years Product Management or Product Development experience desired

+ 5 years experience in Information Technology role, or equivalent desired

+ 5 years experience in Cybersecurity industry, or equivalent desired

+ Experience in creating forecasts, business cases and marketing plans desired

+ Experience in working with multi-disciplinary teams of business and technical managers desired

+ Experience working with senior management desired

**Skills and Abilities Required**

+ Technical understanding of cybersecurity and mobile networking

+ Able to write clear requirements

+ Experience with software and product development lifecycle

+ Able to develop business justifications for input into business case development

+ Experience defining and analyzing qualitative and quantitative market research

+ Competitive analysis experience

+ Able to understand business planning processes and adhere to budgetary constraints and revenue objectives.

+ Demonstrated knowledge of cybersecurity and endpoint security technologies

+ Demonstrated knowledge of wireless data, devices and internet technologies

+ Excellent communication skills

+ Demonstrated leadership & interpersonal skills

+ Well organized and strong project management skills

+ Analytical and strategic thinking

+ Able to operate in a fast-paced environment

+ Must be a highly motivated self-starter

+ Able to understand and quickly learn complex, new technologies


Dallas, TX

At AT&T, we’re bringing it all together. We deliver advanced mobile services, next-generation TV, high-speed internet and smart solutions for people and businesses. That’s why we’re investing to be the premier integrated communications company.

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